Not just a storyteller, a story seller
Giving brands a voice that speaks to audiences’ hearts, compelling them to act
Consumer Campaigns
I’ve served national and international consumer brands—like LensCrafters, Campbell’s and Allianz Travel Insurance—alongside regional real estate organizations and utility providers with the same level of care. But it’s especially fun to play off a brand with a strong identity and share its stories in fresh, unexpected ways.
Biz to Biz Communications
Writing for B2B has been my speciality for several years as a dedicated, in-house copywriter on an agile business team—juggling a diverse range of print, display, email, editorial, social media, video, trade event support, website, and partner training projects. I enjoy the challenge of learning about businesses and translating complex information into relatable benefits for them and their customers.